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The challenge featured the Brazilian national men's curling team against an American team in a best-of-five series. The winner would get to represent the second team from the Americas at the 2009 Ford World Men's Curling Championship. Canada automatically qualifies as both hosts and defending champions.
Until 2009, the United States (and Canada) have always automatically qualified on account of no other country in the Americas fielding curling teams. However, in 2008 the Brazilian Ice Sports Federation felt that their men's curling team had a high enough calibre that they were ready to face off with the Americans.
The American team was represented by Todd Birr, whose team was highest on the U.S. Order of Merit as of December 31, 2008 and who qualified for the 2009 United States Olympic Curling Trials.